Warren Buffett is regarded as the best investor of this era, even the "god of stocks", but his management record is also unparalleled. He took over Berkshire Hathaway in May 1965, exactly 50 years ago. To this day, he is still the head of the company. This is an extraordinary achievement. Alfred P. Sloan is probably the most legendary CEO in American business history. He has been in charge of General Motors for 23 years. John D. Rockefeller has been in charge of Mobil for 27 years. In the near future, Bill Gates served as the CEO of Microsoft for 25 years.

There is no discipline that is as unclear about the subject of study as business models.

If you find really top talent, they'll know they're really good. You don't need to take care of their ego.

If every business leader has a "recipe for success", one of the key ingredients is the advice of others.

In the era of Internet economy, the traditional bureaucratic organization model has become increasingly unsuitable for the rapidly changing market environment and the rapid development of enterprise business. In order to meet the requirements of improving efficiency, enterprises have carried out a series of human resources reforms, such as flattening, borderless, decentralization, and de authoritarianism, in order to shorten the decision-making chain. These measures have new requirements for the leadership of enterprises while improving the efficiency of enterprises, especially how the human resources department of enterprises understand and improve the leadership of enterprises.

As a leader, you need to spread your attention across a variety of different businesses, and this is perhaps the biggest difference between a doer and a capable leader.

For CMO, this era has created unprecedented marketing opportunities, but also created a highly complex environment. The importance of successfully responding to user needs and preferences has never been greater. A study by Walker predicted that "by 2020, the user experience will exceed the price and the product itself and become the key factor determining the brand difference."

Improvements in customer experience, use and handling of data, ability to automate processes, use of ai and machine learning

Internet marketing is a business practice of promoting brands and selling products and services to target users through the internet

Branding is not a virtual image that can move consumers, it needs to be built on a qualified product

Professional marketing company illustrates the importance of big data with strength

The amount of data collected, stored, processed, analysed and used to re-target customers, the problems associated with these data-related efforts are that it needs to be managed more and it is only becoming more difficult to use

In order for a project to be "guaranteed", it is important for investors to fully investigate the riskiness of the project

Entrepreneurship is the best and fastest way to change life. Entrepreneurship makes life more meaningful and valuable. So, what problems should we pay attention to when starting a business? In fact, as long as you master the four abilities, entrepreneurship will become a very simple thing.

The key to work and life is in mixing circles, economics we call externalities and spillovers

As we all know in the entrepreneurial circle, the most difficult is the creation of "from zero to one", and the most difficult stage may be the first year from zero. I believe it goes without saying that you may also have observed that many newly opened restaurants have collapsed in a year or two, and many mobile apps have stopped serving soon. According to data from Bloomberg News Agency, 8/10 of innovative enterprises failed in the first 18 months of entrepreneurship, which can be said to be the peak of failure. What kind of cycle will there be in the initial stage of entrepreneurship, and how to deal with it?

It's a big time for entrepreneurship and it's here to stay

Competition If you can compensate for the flaws and shortcomings of your competitors, this will also become your entrepreneurial opportunity

The largest telecom service provider in the United States

NTT will increase the openness of its network, implement a global strategy within NTT and establish a decentralized, cluster-based organization

The Coca Cola Company, founded on May 8, 1886, headquartered in Atlanta, Georgia, USA, is the world's largest beverage company, with 48% market share and two of the world's top three beverages (Coca Cola ranks first, Pepsi ranks second, and low calorie Coca Cola ranks third). Coca Cola has 160 beverage brands in 200 countries, including soda Sports drinks, milk drinks, fruit juice, tea and coffee are also the world's largest fruit juice beverage distributors (including Minute Maid brand). Coca Cola, which ranks first in the United States, has gained more than 40% of the market share, while Sprite is the fastest growing beverage. Other brands include Barq's root beer.

One of the world's largest electronics brands - Philips

Chevron manufactures petrochemicals, additives and plastics products at sites in 10 major U.S. states, as well as in Brazil, France and Japan.

NIKE started in 1972 in the United States. It is a global sports goods brand. The first air cushion technology has brought a revolution to the sports industry. The brand image of the knife shaped hook is highly recognizable. Its Forrest Gump shoes and Air Max series are classic models that are popular in the market.

Schwartzman made BlackRock as well as himself. Some say Schwartzman's personal wealth has exceeded US$3 billion. Schwartzman was named in Fortune magazine's list of the 31 most powerful people of 2006. Because he controls some of the hottest companies on Wall Street, Fortune magazine has dubbed him "the leading man of the new generation on Wall Street".

Murdoch has received mixed reviews in the Western mainstream media, focusing on two main issues: firstly, Murdoch's endless pursuit of business interests. Although News Corporation started out as a "news" business, over 60% of the group's revenue comes from "entertainment" and related industries.

Carl Icahn was born in 1936 and grew up in Far Rockaway, Queens, New York City.

James Simons is a world-class mathematician and one of the greatest hedge fund managers of all time. The highest paid hedge fund manager in the world with an annual net income of US$1.5 billion.

Jimmy Donald Wales is one of the founders of Wikipedia. He is now the honorary chairman of the council of the Wikimedia Foundation and owns a for-profit company called Wikia (which has no direct relationship with Wikipedia). In May 2006, Wales was selected by Time magazine as one of the 100 most influential people.

Barbie has gone far beyond the definition of a toy to become an immortal cultural icon.