All leaders fail sometimes. If they fail, they will often blame those boring reasons, such as strategic mistakes, inadequate marketing, threats from competition and technical mistakes. However, these are just the surface of the problem. All leaders have made the same fundamental mistake: succumbing to some temptation, thereby unnecessarily complicating the situation; Too much attention to certain details has damaged personal leadership.

Warren Buffett is regarded as the best investor of this era, even the "god of stocks", but his management record is also unparalleled. He took over Berkshire Hathaway in May 1965, exactly 50 years ago. To this day, he is still the head of the company. This is an extraordinary achievement. Alfred P. Sloan is probably the most legendary CEO in American business history. He has been in charge of General Motors for 23 years. John D. Rockefeller has been in charge of Mobil for 27 years. In the near future, Bill Gates served as the CEO of Microsoft for 25 years.

If every business leader has a "recipe for success", one of the key ingredients is the advice of others.

Good employee relations can bring benefits such as brand enhancement, talent acquisition, retention, employee relations risk prevention or mitigation, cost reduction, management and business efficiency.

In management, some traditional practices are wrong, and managers should avoid making these mistakes.

There is no discipline that is as unclear about the subject of study as business models.

With the rapid development of marketing and advertising technology, the integrated use of technology is increasingly being adopted by companies to make the most of advertising as a marketing activity

Marketing is not the same as selling, and selling is not the same as marketing

Like almost all retailers, some large organizations are facing increasingly fierce competition and CPC (pay per click) search challenges. The performance oriented marketing team realized that they could not always pay high costs to obtain the same level of revenue from repeat customers.

A business has to have a website of its own. The home page of this website is actually a large animation. When the content of the website can retain customers, that means your website is very good, gradually they will go slowly to find what they want.

Marketing to different income target groups must require a targeted approach, rather than all having one set of methods to go by.

As people pay more and more attention to personal data and privacy today, the entire advertising and marketing industry is also reassessing the way to deal with personal privacy, and advertisers are also looking for better ways to collect data, hoping to legally use more accurate personal data information as much as possible without damaging personal privacy.

Today's new generation of women are also stronger and more independent

Any income that is unsustainable is not worthy of envy if it is high

No matter what industry you are in, if you are a first time entrepreneur, there will always be some difficult things in front of you

As we all know in the entrepreneurial circle, the most difficult is the creation of "from zero to one", and the most difficult stage may be the first year from zero. I believe it goes without saying that you may also have observed that many newly opened restaurants have collapsed in a year or two, and many mobile apps have stopped serving soon. According to data from Bloomberg News Agency, 8/10 of innovative enterprises failed in the first 18 months of entrepreneurship, which can be said to be the peak of failure. What kind of cycle will there be in the initial stage of entrepreneurship, and how to deal with it?

The most promising entrepreneurial industries at the moment

Remove the flaws and learn from the strengths. Modesty makes progress, pride makes people fall behind

Amazon (NASDAQ: AMZN), the largest online e-commerce company in the United States, is located in Seattle, Washington. Amazon is one of the first companies to operate e-commerce on the Internet. Founded in 1994, Amazon only operated online book sales business at the beginning, but now it has expanded to a wide range of other products. It has become the online retailer with the largest variety of goods in the world and the second largest Internet enterprise in the world. Under the company's name, it also includes AlexaInternet, a9, lab126 And Internet Movie Database (IMDB) and other subsidiaries.

First National City Bank of New York

Koch industries, headquartered in Kansas, USA, is the largest unlisted company in the world.

Soichiro Honda has always followed the following principles and rules in his management, which have permeated every corner of the company and have become what is known as the Honda Management Model.

UnitedHealth Group is a diversified health and wellness company founded in 1974 and headquartered in Minnetonka, Minnesota, USA, with 75,000 employees. The company is committed to improving the overall health and well-being of the people it serves and the communities they serve, and to enhancing the effectiveness of health systems.

General Motors has always been active in internationalisation. In the 1980s and 1990s, in order to meet the new challenges of globalisation, improve operational efficiency and better compete with global competitors, GM undertook a series of reorganisations in North America, eventually consolidating into one business unit

Koch Industries is the world's second largest privately held company after Cargill in the United States and the largest unlisted company in the world, with businesses in oil, energy, chemicals and timber. The Koch brothers own refineries in Alaska, Texas, Minnesota and elsewhere, which have brought them a steady stream of wealth.

Jimmy Donald Wales is one of the founders of Wikipedia. He is now the honorary chairman of the council of the Wikimedia Foundation and owns a for-profit company called Wikia (which has no direct relationship with Wikipedia). In May 2006, Wales was selected by Time magazine as one of the 100 most influential people.

Bill Gates, the full name of William Henry Gates III, is Bill or Gates for short. Born in Seattle, Washington, USA on October 28, 1955, entrepreneur, software engineer, philanthropist and founder of Microsoft Corporation). He was chairman, CEO and chief software designer of Microsoft.

Ippei Hara has spent his life writing about the skills that make a great salesman, a good salesman.

To launch a big boat you must first find deep water

Although Ortega has become the richest man in clothing, worth more than even the founder of Nike, Phil knight, there will always be people in the industry who mock Ortega by calling him the "King of copycats".